King Cake Baby Photo Contest Rules


Contest Rules

These contest rules are specific to the above contest conducted by Entercom Louisiana, LLC d/b/a WLMG/MAGIC 101.9 (collectively, the “Station”).   Except to the extent specifically set forth below with respect to this specific contest, the Station’s general contest rules apply to this contest as well.  A copy of these specific contest rules and the Station’s general contest rules are available at the Station’s studio at 400 Poydras Street, Ste. 800, New Orleans, LA 70130 during regular business hours and on the Station’s website at To the extent that the general contest rules differ from these rules, these rules will govern and control with respect to this Contest.

How to Enter

2.    To enter, from Friday, January 31, 2020 at 2:15 pm (CT) through 11:59am (CT) on Monday, March 2, 2020, parents or legal guardians who are over 18 years of age may go to, click on the King Cake Baby 2020 link and complete the on-line entry form with:
(a) their contact information ( name, address, daytime telephone number, email address)
(b) the first name of their child, 
(c) upload a color photograph depicting only their one (1) child who must be thirty-six (36) months old or younger (i.e., not yet thirty-seven (37) months old) as of the date of entry.  The uploaded photos must be in one of the following photo formats:  “.jpeg” or “.jpg” file format (no other formats will be accepted) , and
(d) as a condition of entry, the entrant must affirmatively check a box or an “I agree” button expressly confirming the following:
•    Entrant represents and warrants that he/she is over 18 years of age.
•    Entrant represents and warrants that he/she own the rights to, or have obtained permission to use, the photo submitted with the entry. 
•    Entrant represents and warrants that there is only one person visible in the attached video and that person is a child who the entrant is the parent or legal guardian of. 
•    Entrant represents and warrants that he/she authorizes Station to post the photo on Station’s website or social network sites or use the photo in any other way Station sees fit.
•    Entrant agrees and acknowledges that Station and contest sponsors and their respective affiliates, parents, employees, agents and all other related sponsors may use for advertising and/or promotional purposes, entrant’s name, image, photo submission, other entry materials and/or biographical information on radio, TV broadcasts, newspaper advertisements, on websites and/or any other medium in connection with participation in this contest or otherwise without the payment of any additional compensation.  
•    Entrant understands and agrees that Station shall be the sole and exclusive owner of the photo submitted, whether or not the photo is selected as a winner, and entrant agrees to sign any documents requested by Station to evidence such transfer of ownership.  
•    By submitting a photo in a Station contest, entrant agrees to indemnify Station should any representations and warranties made by entrant herein or in the applicable contest rules prove to be false or inaccurate.
•    Entrant acknowledges and agrees that the contest rules are available to him/her at, has had an opportunity to review them before entering this contest and agrees to be legally bound by those contest rules.  

3.     Only the entrant who is eighteen (18) years of age or older and who is the parent/legal guardian of the child depicted in the photo may enter this contest.  No other person’s image can be depicted in the photo (no matter how far away or obscure).   Any photo with any person other than the one child or more than one person/child depicted in it will be ineligible and will be disqualified. 

4.    Photograph entries must not contain any indecency, profanity or obscenity as determined by Station in its sole discretion. Photograph entries must not contain or depict any registered trade/servicemark or other copyrighted material other than those owned or licensed by the entrants or the Station or a Contest Sponsor.  BY ENTERING THIS CONTEST AND SUBMITTING PHOTOGRAPH, THE ENTRANT IS REPRESENTING TO STATION THAT THE USE AND DISTRIBUTION OF SUCH PHOTOGRAPH WILL NOT VIOLATE OR INFRINGE UPON THE RIGHTS OF ANY THIRD PARTY, INCLUDING, WITHOUT LIMITATION, COPYRIGHTS OF OTHERS.  By submitting a picture, Entrants agree to indemnify Station should any representations and warranties in these contest rules prove to be false or inaccurate.

5.    By entering this contest, Entrants understand and agree that Station may elect to use any entry submitted for entertainment purposes and may choose to comment on, mock, poke fun at, and/or mimic any entry submitted.  Entrants waive any right to make any claim against Station or any contest sponsors with respect to any comments - disparaging or otherwise - made regarding such Entrant’s entry.

How to Win

6.   Starting On or about Friday, January 31, 2020 through approximately 11:59am on Monday, March 2, 2020, some or all of the photo entries received by Station will be posted on-line at so that listeners and visitors may vote for their favorite entry. LISTENER VOTING IS FOR ENTERTAINMENT PURPOSES ONLY AND WILL NOT BE A DETERMINING FACTOR IN SELECTING WINNERS. LISTENER VOTES MAY BE TAKEN INTO CONSIDERATION, BUT WILL NOT BE A SIGNIFICANT DETERMINING FACTOR AS TO WHICH ENTRANT WILL BE CONTEST WINNER.]  

7.    On or about 12:00pm on Monday, March 2, 2020, Station staff and/or management will select one (1) winner (subject to eligibility verification and compliance with these contest rules) as  the photograph that Station judges deem the best based on any  lawful criteria as determined by the Station in its sole discretion.  


8.    One (1) Grand Prize will be awarded in this Contest, valued at approximately $839.  The verified winner in this contest will receive the following: eight (8) tickets each good for general admission on any one day to OWA Theme Park in Foley Alabama, two (2) night stay at the OWA Theme Park Resort Hotel, and one (1) $100 OWA Theme Park meal card redeemable for meal purchase at OWA Theme Park restaurant locations (Prize does not include ground transportation, parking, incidentals, etc.  Credit card may be required for hotel check in. Any minor guest must be accompanied by an adult of twenty-one (21) years of age or older, restrictions and blackout dates may apply, prize will be awarded in the form of a certificate good for redemption at OWA Theme Park, expires 12/31/2020) valued at $540 and courtesy of OWA Theme Park, one (1) $100 Tanger Outlet gift card (valid only at authorized Tanger Outlet Center Merchants. Cannot be replaced if lost, stolen or damaged. Cannot be exchanged for cash) courtesy of Entercom Louisiana, two (2) $50 Exxon Mobile Gift Cards (redeemable for authorized products and services only at Exxon or Mobil branded service stations.), courtesy of Entercom, Louisiana, and one (1) Maurice’s French Pastries large specialty King Cake (or pastry product of equivalent price), valued at $99 and courtesy of Maurice’ French Pastries.  No part of this grand prize is redeemable for cash or will be replaced if lost, stolen, or damaged. The grand prize winner shall be required to present himself/herself at the Station for the purpose of completing necessary paperwork


9.    The sponsors of this contest are:  Entercom Louisiana, LLC, Maurice’s French Pastries, and OWA Theme Park.  

Other Rules Specific to This Contest

10. In order to receive the Grand Prize, the Grand Prize Winner will be required to produce documentation (including but not limited to a birth certificate or court order appointing a legal guardian) establishing that (i) they are the parent or legal guardian of the child depicted in the selected photograph; and (ii) the depicted child meets the Age Requirement.  Grand Prize Winner must present the required documentation in person at Station’s studios at 400 Poydras, Suite 800 New Orleans, LA, 70130 when picking up Grand Prize.

11    Station will discard multiple entries received by same Entrant in Contest, whether photograph submitted as entry is of the same or of a different child, and only the first qualified entry to be received by Station, in chronological order, from particular Entrant will be eligible for entry in Contest.  

12.    Notwithstanding anything to the contrary herein or stated on-air, grand prize winner will not be entitled to receive any prize until after their eligibility has been confirmed or accepted by Station representatives and all required paperwork (including, without limitation, liability release agreements) have been completed by the pending winner within the required deadlines.

13.    Winner is responsible for paying all applicable local, county, state and federal taxes on prizes and will be issued an IRS 1099 form for all prizes won in this contest.

14.    Station is conducting this contest using proprietary software owned by a third party known as Second Street Media Inc. (“UPICKEM”).  UPICKEM is not a sponsor of this contest but entrants may be required, as part of the entry process, to agree and consent to UPICKEM’s Terms of Service and Privacy Policy (both of which are available via a link during the contest entry process) (collectively, the “UPICKEM Policies”) and may be required to register with UPICKEM.  While agreement to the UPICKEM Policies is required in order to enter this contest, the UPICKEM Policies are not a part of these contest rules but are a separate agreement between the entrant and UPICKEM.  With respect to the conduct of this contest by Station, in the event of any conflict between the UPICKEM Policies and the Station contest rules, the Station’s contest rules govern.

15.    Station is not responsible for any error or technical malfunctions associated with the UPICKEM site that may affect any entrant’s ability to enter, to win, or to be properly considered in this Contest, regardless of the cause. In the event of a malfunction associated with the UPICKEM site that Station (in its sole discretion) deems to materially and adversely affect this Contest, Station reserves the right to suspend this contest, terminate this contest without a winner, terminate this contest and select a winner early, provide alternative means of entry or any other changes to these contest rules that Station deems appropriate under the circumstances. Any such changes, terminations or suspensions will be announced on air and/or posted on the Station’s website, if applicable.

15.    Employees of UPICKEM and its affiliates, their respective parents, affiliates, subsidiaries, advertising sponsors and promotional agencies, and the immediate family members of each are not eligible to win in this Contest.   

16.  The only person entitled to win any prize in this contest is the winning entrant.  Children depicted in any photo submitted are not entitled to any prize awarded.